National Bank of Canada grows net sales with LinkedIn Sales Navigator.
National Bank is the sixth largest bank in Canada and the leading bank in Quebec where it is the partner of choice among SMEs. It is an integrated group that provides comprehensive financial services to consumers, small and medium-sized enterprises and large corporations in its core market, while offering specialized services elsewhere in the world.
On average, Sales reps using Sales Navigator drove 5.2X more in monthly net sales than non-users.
“Sales Navigator has a direct impact on sales of financial products. The ROI on the meetings we’ve obtained by using LinkedIn and the educational curriculum is 400%.”
— Martin Gagnon, Senior VP of Intermediary Business Solutions, National Bank of Canada