Sell with LinkedIn / Sales Navigator / AI for sales

SALES ASSISTANT | BETA

Your best leads, delivered daily

Meet Sales Assistant — an agentic AI solution in LinkedIn Sales Navigator built on LinkedIn’s unmatched data to help your team book more meetings and close more deals.

Request demo

Start your free trial

AI is only as strong as the data it’s built on

Sales Assistant reviews 63M+ decision-makers on LinkedIn to surface personalized leads.

17K new connections per minute means instant updates to accounts.

1.8M updates viewed on LinkedIn every minute to understand what prospects care about.

How Sales Assistant works: a seamless, AI-guided prospecting workflow

The best leads for you, delivered daily

Finds new, high-potential leads based on your target buyer criteria, going beyond titles to uncover prospects most sellers miss.
Explains why leads are a good fit, based on mutual connections, shared experiences, and LinkedIn activity.
Continuously learning from your feedback to recommend better leads.

Take the guesswork out of outreach

Pinpoints the most effective path to a meeting, whether it’s a direct message or a warm intro through a teammate or mutual connection.
Surfaces the right person to make the intro, based on relationship strength and shared context.
Drafts a personalized, polished intro request, so you can scale warm outreach across your team with confidence.

Automates prospecting

Automates lead discovery across key accounts so sellers can focus on high-value opportunities.
Generates personalized outreach drafts to save time and boost engagement.
Reduces manual prospecting tasks so you spend less time searching and more time selling.

The next era of selling starts here — try Sales Navigator today.

Sales Assistant is already in beta with a select group of customers. Stay ahead of the curve with Sales Navigator to help your team book more meetings and close more deals.

Request demo

Start your free trial

What sales leaders are saying about Sales Assistant

Sales Assistant is a really phenomenal tool that helps our people better manage their time… it just unlocks a level of productivity we haven’t seen before."

Shannon Katschilo
Country Manager, Canada, Snowflake

It’s running off of data that our customers are serving up of their own free will. They are proudly putting that data into LinkedIn, and where better to get data about your customers than from the customers’ themselves."

Marissa Council
Director, Sales Experience & Systems Design Strategy, Thomson Reuters

It ticks all the boxes, saves time, gets us to wins quicker, and helps us connect with the right people."

Regan Barker
Head of Revenue Operations, Grant Thornton Australia

Shannon Katschilo
Marissa Council
Regan Barker

Resources

Learn more

Check out our Sales Assistant Blog.

Read now

Stay up-to-date

Read our bi-weekly thought leadership newsletter.

Explore more innovations

Dive into our other AI features available on our Advanced and Advanced Plus plans.

Learn more

Learn more

Check out our Sales Assistant Blog.

Read now

Stay up-to-date

Read our bi-weekly thought leadership newsletter.

Explore more innovations

Dive into our other AI features available on our Advanced and Advanced Plus plans.

Learn more

Container 1
Container 2
Container 3

Frequently asked questions

LinkedIn Sales Navigator's Artificial Intelligence (AI) features include Account IQ and Lead IQ — with Message Assist and Sales Assistant currently in beta. View more feature details.

LinkedIn Sales Navigator's Artificial Intelligence (AI) agentic feature — Sales Assistant — is currently in beta. It helps your sales team book more sales meetings and close more sales deals.

Sales Assistant is a LinkedIn Sales Navigator agentic Artificial Intelligence (AI) feature currently in beta that helps your sales team book more sales meetings and close more sales deals.

LinkedIn Sales Navigator's AI features include:

Account IQ, which uses AI-driven summaries to help sellers understand accounts, prep for meetings, and create effective account plans.
Lead IQ, which provides lead insights and engagement recommendations, streamlining connection strategies for your team.
Message Assist (in beta), which uses AI to turn key company and lead insights into compelling InMail messages for effective sales outreach.
Sales Assistant (in beta), which delivers the best leads daily, orchestrates your best path into an account, and equips you with lead and account insights — to help you book more sales meetings and close more sales deals.

When will LinkedIn's Sales Assistant be available?

LinkedIn is continuing to beta test Sales Assistant with a limited number of customers to learn and gather feedback so that we can adapt the offering before wider release. We look forward to introducing Sales Assistant to more customers later this year.

What languages will LinkedIn's Sales Assistant be available in?

At the initial customer beta, Sales Assistant will only be available in English. LinkedIn plans to offer more languages in the future.

Does LinkedIn's Sales Assistant make decisions on my behalf?

Sellers will always make final decisions and be at the center of the sales process, which is all about relationships. Sellers can use the Sales Assistant to identify potential warm leads and build a strong pipeline, but they retain full control, including providing feedback to the Sales Assistant on lead quality and reviewing the message that the Sales Assistant drafted.

Where can I learn more about how LinkedIn uses AI?

Building member and customer trust is at the top of our operational priorities, including safeguarding our platform and mitigating potential issues that might affect safety and security. That starts with the Responsible AI Principles we use at LinkedIn to guide our work when building with AI. We then put those principles to practice with actions to advance our commitment to upholding trust.