Did you know that around 65% of B2B buyers in Europe told us that an informative LinkedIn profile is an important factor in deciding whether they engage with a seller?*
However, it’s essential that you convey the right impression with your choice of photo. Think of how you dress and act when you meet a client in real life. Your profile photo should be professional, friendly and representative of the way you’d appear in a face-to-face sales setting so it leaves a favorable first impression with potential buyers.
* LinkedIn, State of Sales Report, 2018
It’s best to upload a profile photo that is:
High-resolution and cropped to 400x400 pixels to fit the space
A close-cropped photo that shows more of your face
In front of a neutral background or relevant work setting
Of only you – no friends, children or pets
10 Tips for picking the right LinkedIn profile picture
Pick an authentic photo of how you normally look
Use a high-resolution image
Make sure your face takes up at least 60% of the frame