Changes in the modern buying journey have made it essential for sales leaders to reimagine their approach to B2B selling and the sales organization. Gartner projects that by 2025, 80% of B2B sales interactions between suppliers and buyers will occur in digital channels.

However many sales leaders aren’t sure where to start. That’s why we sat down with Tiffani Bova, Global Growth and Innovation Evangelist at Salesforce, to discuss how sales leaders can shift the performance curve in their organization.

Join us as we uncover:

◉  How to reimagine your sales org and strategy for the modern buying journey

◉  How to create a tech stack that delivers the deep insights that lead to deeper buyer-seller relationships

◉  The new skills that sales leaders need to lead their teams effectively

◉  What deep sales means, and how it is reshaping the sales organization of the future