Reframing Uncertainty: How to Grow in a Challenging Economy

The current market conditions may present challenges for sales teams, it's important to remember that change and uncertainty also bring opportunities. Sales professionals and leaders who are agile will discover innovative solutions to drive growth in tough times. They will even gain a competitive edge that will draw distance between themselves and competitors when the economy turns the corner for recovery.

Recent LinkedIn research suggests that globally, 41% of businesses are preparing for tough times. Buyers are under pressure to justify their purchases and budgets are under scrutiny. Sales teams are finding it hard to meet their quotas, with longer sales cycles and growing deal complexity. Sales managers and leaders are exploring ways to reduce business variability and how to coach their teams through uncertainty.

At LinkedIn, we believe that sellers can still drive growth more than ever by using data-driven insights to find opportunities others are not seeing. As customers shift their focus towards doing business with trusted partners, this is a time for sales managers and reps to go deeper with customers, leverage data to refine their approaches, boost productivity and develop new skills. This is the time to eliminate shallow selling and introduce a deep sales playbook.

Watch this webinar where LinkedIn’s sales specialists along with a guest expert will cover the following:

  • What’s LinkedIn’s Data telling us about the macroeconomic trends globally and in APAC specifically?
  • What growth opportunities are top performers focusing on and how are they driving productivity?
  • How can deep sales help scale best practices from top performers and help you hit your quota?
  • How can front-line managers coach their teams and use key business metrics to safeguard against business variability?

Watch webinar On-demand

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Featured Speakers

Pranay Anand
Pranay Anand
Vice President, GTM, ASEAN
NTT Ltd.

Abhai Singh
Abhai Singh
India Sales Head & Scaled Customer Business Lead, APAC
LinkedIn Sales Solutions
June Boo
June Boo
Head of Asia Business
LinkedIn Sales Solutions

Scott Johnstone
Scott Johnstone
Head of Global Accounts APAC
LinkedIn Sales Solutions