In this practical workshop, our LinkedIn Talent Brand evangelists will share how you can drive quality leads through content marketing. This includes a hands-on session on how you can leverage on the power of Sponsored Updates to build strong engagement with talent beyond your existing community.
Event agenda:
- Branding for influence: Why content marketing matters
- From unaware to hire: Lead generation
- Hand on session to demystify Sponsored Updates & Campaign Manager
Pre-requisite: Bring a sample content piece from your LinkedIn Company Page that can be used for Sponsored Updates in the workshop.