Advertising

How to get started

Create a LinkedIn Page

First, build your company's brand and build trust with your community.

Campaign Manager

Second, create your first ad campaign on LinkedIn's ad platform.

Sign in to Campaign Manager

Ad formats

Sponsored Content

Reach and engage a professional audience in the LinkedIn feed.

Sponsored Messaging

Engage your prospects where professional conversations happen.

Dynamic Ads

Engage prospects with ads automatically personalized to them.

Text Ads

Self-service ad formats to create campaigns in minutes.

See all Ad formats

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Pricing

Discover how much it costs to advertise on LinkedIn.

Targeting

Reach the people who matter most to your business.

Lead Generation

Qualified leads come from a quality audience on LinkedIn.

Boosting

An easy way to reach new audiences by amplifying your best content.

Conversion Tracking

Measure the true impact of your LinkedIn ads.

Reporting & Analytics

Measure the ROI of your LinkedIn ads.

Objective Based Advertising

Choose your LinkedIn ad format based on your objective and customer journey.

Ad Tips & Best Practices

Why LinkedIn

LinkedIn Pages

Resources

Sign in

Create ad

Drive quality candidates to your LinkedIn Job slots

Create ad

Drive quality candidates to your LinkedIn Job slots

Create ad

What you can do with Single Job Ads

Highlight and promote open opportunities

Craft a compelling message in the newsfeed that encourages potential candidates to apply.

Drive applications from quality candidates

Use sophisticated targeting to find hard-to-hire-talent or fill an always-on hiring need. Single Job Ads allow you to attract both passive and active candidates that will result in applications for your team.

Measure Performance & ROI

See campaign performance on LinkedIn and in your own ATS system. You can track the full candidate journey from view to apply.

How to get started with Single Job Ads

Select the job applicants objective

The Single Job Ad is available to all customers in the job applicants objective in Campaign Manager. It is designed to promote relevant job opportunities and  drive applications from quality candidates on LinkedIn.

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Screenshot of step 1 when building ads for: awareness, consideration or conversions

Choose your job

Choose the job you’d like to promote by selecting from your available jobs on LinkedIn. Members will be taken to this job on LinkedIn when they click on your ad. 


Capture your audience’s attention by keeping your introductory text short and concise. Emphasize what differentiates this opportunity and why they should apply.

Create ad
Screenshot of step 1 when building ads for: awareness, consideration or conversions

Track job applications and see results

Measure your campaign performance directly in Campaign Manager. Get further insight and capture the full candidate journey by using conversion tracking to see job applications from your ATS.

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Track job applications and see results

Single Job Ad success stories

Learn more about Single Job Ads

Single Job Ads overview

See an overview of this new Sponsored Content format.

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Single Job Ad Overview

How to create your campaign

New to advertising on LinkedIn? Learn best practices for launching your first advertising campaign on LinkedIn.

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How to create your campaign

LinkedIn Jobs

Learn more about how to get your company’s jobs on LinkedIn.

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How to create your campaign
Drive quality applications with Single Job Ads
Have questions?

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Learn more about LinkedIn Ads

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