Ad formats

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Pricing

Discover how much it costs to advertise on LinkedIn.

Targeting

Reach the people who matter most to your business.

Lead Generation

Qualified leads come from a quality audience on LinkedIn.

Boosting

An easy way to reach new audiences by amplifying your best content.

Conversion Tracking

Measure the true impact of your LinkedIn ads.

Reporting & Analytics

Measure the ROI of your LinkedIn ads.

Objective Based Advertising

Choose your LinkedIn ad format based on your objective and customer journey.

Ad Tips & Best Practices

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Marketing Partners for Insights

Develop your strategy with content and audience insights from LinkedIn

Explore Capabilities

Marketing Partners deliver insights to inform your brand strategy

74% of of customers feel frustrated with irrelevant brand content

60% of marketing leaders say brand is now considered a strategic priority

59% of B2B leaders are investing in brand building to grow market share

LinkedIn Marketing Partner Directory

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Reasons why customers use a Marketing Partner

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Audience Insights
Content Strategy
Media Planning
Brand Analysis

Audience insights

Inform planning to understand the audiences that are interested in your content and expand campaign activation by integrating new audiences.

Content strategy

Create engaging content through an understanding of audience interests and brand insights.

Media planning

Leverage reach and frequency insights to create an optimal media mix, increasing brand awareness and maximizing marketing ROI.

Brand analysis

Measure your marketing efforts by analyzing engagement and sentiment and benchmarking it with the competition.

Find the right Marketing Partner for you

Discover trusted solutions to help you gain insight and grow your brand on LinkedIn

Sprinklr

Sprinklr is the unified platform for all customer-facing functions. We call it unified customer experience management (Unified-CXM). We help companies deliver human experiences to every customer, every time, across any modern channel.

Transmission

Transmission combines consultancy, strategy, creativity and content with media planning, omnichannel activation and delivery. We put our clients’ customers at the heart of everything we do, to ensure we deliver relevant experiences that drive marketing performance, lead quality and measurable business growth.

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Find trusted solutions to help you market your business.

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Sunil Naryani
Chief Product Officer
Dentsu APAC

"By integrating LinkedIn data into our internal planning products via LinkedIn APIs, we significantly advance our B2B marketing capabilities . . . [providing] Dentsu access to powerful predictive analytics, thereby improving accuracy in campaign goal-setting, facilitating strategic budgeting scenarios, and forecasting measurable ROI on LinkedIn."

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Marc Keating
Chief Innovation Officer
Stein IAS

"Adding LinkedIn’s Media Planning API to our own data platform, Origin, enhances our go-to-market planning capability and allows us to offer even more effective campaign targeting and budgeting to our clients, both within Stein IAS and across MSQ agencies"

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Resources

News, tips, and best practices for understanding audience and brand insights on LinkedIn

Making it Easier to Understand Professional Audiences

Reaching the right audience at the right time is more critical than ever, so you can map how a brand’s ad campaigns are delivering results, but to do that successfully, you need to really understand your audience. That’s why we’re introducing the new Audience Insights API, which offers a deeper understanding of professional audiences on LinkedIn.

Realize Greater ROI with the LinkedIn Media Planning API

New platforms, new ad formats, new privacy regulations – it’s a lot to keep up with, especially for marketers who need to plan and manage these variables across a full portfolio of brands. These challenges require today’s marketers to be dynamic, data-savvy, and client-centric in their approach to media planning. That’s why we are excited to provide marketers with media planning capabilities now available on LinkedIn.

Understanding LinkedIn Ads Audience Boosts Campaigns

Let’s be honest, how many emails and online ads do you bypass daily? Even if you’re a loyal customer, you won’t engage if it isn’t the right message at the right time in the right place. So how can marketers better understand their audiences and boost campaign effectiveness? Read on to learn how to optimize your LinkedIn ad campaign performance, connect with your audiences, and improve ROI.

Stay Informed and Engaged with These Social Media Tools

Consumer use of social media is at an all-time high, and where consumers go, smart businesses follow. Nearly half of users report that they utilize social media to discover new brands, with over a third making purchases directly from social media. The answer to this problem: social media monitoring.