You can read our latest " B2B superpowers" issue online now. Subscription for this issue is now closed.

Issue 4 is packed with:

• How to give your marketing full-funnel power
• The latest data showing what B2B buyers want from your content
• Important new trends in marketing measurement
• The science on emotion and B2B buying
• Exclusive new advice column from content marketing pioneer and bestselling author, Ann Handley
• How to create compelling B2B video and deploy it across the buyer journey

PLUS:

• The art of building brands organically
• How content brings sales and marketing closer
• 6 non-marketing books you should read

Give yourself a different perspective on B2B marketing.

Read online now.