Market to a More Valuable Consumer for Your Brand
With the many changes in how we live and work, we at LinkedIn conducted proprietary, first-party research to better understand members’ mindsets, lifestyles, and needs today.
What did we discover? LinkedIn members are not only powerful professionals—they are also powerful consumers.
Download the full results of our study to learn:
- What makes LinkedIn members a more powerful consumer base
- LinkedIn’s impact on members’ receptivity to your ads and branded content
- Why a LinkedIn impression is worth more than an impression on another platform
- How to market to members on a personal level by meeting the 7 member personas and understanding their respective purchase habits, mindsets, and behaviors