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Education, inspiration and ideas for marketers
Are you new to running ads on LinkedIn? This content will help you get started.
Set up and run your first ad
Three simple steps to set your campaign up for success
Creating effective ads
Get tips to create, test, and optimize your ads
Everything you need to know about reaching the right audience
Bids and budgeting
Best practices to make the most of your budget
See performance and optimize your ROI
Discover specifications and guidelines for all LinkedIn ads
Learn the science of marketing to professionals with our new learning center, LinkedIn Marketing Labs
Choose your own learning adventure with our two deep dives into advertising on LinkedIn.
Build brand awareness
How to build & sustain brand awareness on LinkedIn
Drive lead generation
How to drive high-quality leads on LinkedIn
Achieve your Brand & Demand Goals with our new Playbook
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Target the right people with the right message. Lauren at TokBox did.
Reach people who are ready to do business. Suma at ServiceNow did.
Getting started with LinkedIn ads
Learn the basics
Product Tutorial Videos
LinkedIn Marketing Labs
Learn the science of marketing to professionals with on-demand courses
Live with Marketers
Talk show for marketers by marketers
Product tips and best practices
Upcoming and on-demand webinars
B2B marketing fundamentals
A simple playbook to accelerate your business on LinkedIn
The Art of Winning
How to achieve sales and marketing alignment
Proving Marketing ROI
How B2B advertisers succeed with LinkedIn
Start advertising today, or visit our Help Center for more assistance.
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