Friends, Romans, marketers, lend me your ears: We come not to pat ourselves on the back, but to give you a hearty high-five. You just helped us hit a major milestone. Last month, the LinkedIn Marketing Solutions Showcase Page reached over 100,000 followers.
We think the best way to celebrate is to deliver even more value. So we decided to pull back the curtain and show you how our team nurtured this community and helped it grow.
Over the last two years, we have developed and refined an always-on content strategy that made our Showcase Page a destination for marketers. It’s a plan we encourage you to adopt for your own Company or Showcase Page.
Tune into this unique webcast to uncover:
- Why you should have a LinkedIn content marketing strategy
- How we built a successful LinkedIn Showcase Page, featuring the 3 major themes we identified
- A complete timeline of how the page found an audience (and vice versa), from inception right up to now
- LinkedIn Company & Showcase Page tips, including targeting best practices