The last year has brought the concept of influencer marketing into focus for B2B marketers. We can no longer deny the potential impact influencers can have on our brands when done right. 

Join LinkedIn's very own Senior Content Marketing Manager, Megan Golden host TapInfluence's marketing all-stars, Laura Smous and Rachael Cihlar, as they unveil their trends for 2017 and guide us through the best way to integrate a powerful influencer marketing strategy.

Tune into this webcast session to hear:

• TapInfluence's top 10 influencer marketing predictions for 2017
• Where you should invest as a B2B marketer
• How traditional social metrics won't cut it when it comes to measuring impact