LIVE WEBINAR Rethink the Payments Customer Journey: Untangling Payments in Customers’ Lives
Wednesday, June 14, 2017 8:00am PT | 11:00am ET 1 hour
How can financial brands introduce customers to new payment platforms in a meaningful way?
Join us for our 60-minute webinar Rethink the Payments Customer Journey: Untangling Payments in Customers’ Lives on Wednesday, June 14, 2017 at 11am ET/8am PT/4pm GMT to hear how traditional banks, tech giants and startups are forging new integrated payment journeys.
Hosted by FinTech Influencer and 11:FS CEO David Brear, our panel of experts will discuss and debate the following: • How to market and onboard users into a new payments ecosystem, with lessons from FinTech start-ups • How social and tech networks are creating a new playing field for peer-to-peer payments • How WeChat and Alipay integrate into their customers’ lives • How open banking will change the customer experience and bring payments into more social platforms • What role marketing has in a payments world, through education and promotion; and how invasive should we be in customers’ affairs? • Why companies should be keeping a close eye on Blockchain and distributed ledger technology when it comes to ease of international transfer.
Global Director Vertical Marketing LinkedIn Marketing Solutions