This webinar showcases the latest transformation to a marketer's experience on LinkedIn - Objective-Based Advertising. It is a reimagination of the Campaign Manager tool, that places marketers in an objective-first mindset throughout campaign creation.
Our Product Marketing Manager Alyce Erikson, will take us through the following:
- An Introduction to Objective-Based Advertising
- Understanding Objectives
- Finding your Target Audience
- Choosing your Ad Format
- Budgets and Scheduling
- Forecasting your Campaign