You know that you want to market your business on LinkedIn, but maybe you're still trying to figure out how to get started? To be successful, it's important to know the basics.

More than half a billion professionals are on LinkedIn - and now you can reach them all in one place. In this webcast, you'll learn the different ways you can get in front of your audience with your company page, organic posts and paid LinkedIn advertising.

After one hour, you'll come away with:

• The tactics needed to grow your business on LinkedIn, without spending a cent (including optimising your company page and building your followers)
• The know-how needed to target your audience and reach the people who matter most to your sales teams
• Best practices and secrets to successful content
• And, the foundations to setting your company up to advertise on LinkedIn with Sponsored Content, Sponsored InMail, Dynamic and Text Ads

Who should join: Marketers who are learning the basics of marketing on LinkedIn and want to know how to build their company page, post organically, increase followers and start advertising.