Relationships remain at the core of successful sales efforts. Today,
the social world creates relationships and scale. Now, both buyers and
sellers can equally research, vet and qualify the strength and quality
of a professional relationship. But many don’t know where to start
when making the move to a social selling approach.
In this eBook, you'll learn:
- How to evolve your sales and marketing strategies on a foundation
of social selling;
- How to implement a social selling program and effectively train
your entire sales team;
- How to become a trusted adviser and win more deals by social selling;
- How LinkedIn and other leading companies drive a
relationships-focused sales culture.