Growing a business in the modern age requires a more thoughtful, strategic approach than it once did. An array of converging forces — rising buyer expectations, thickening competition, and a reshaped digital paradigm — have forced organizations to adjust and think differently.
Business development reps and managers often find themselves looking beyond traditional sales prospecting activities, and pursuing business partnerships and affiliations proactively. LinkedIn and Sales Navigator provide the tools to quickly identify and act upon opportunities to bring your organization to the next level.