Global Content Marketing

Get Serious, Get Global

The latest edition in our acclaimed Sophisticated Marketer’s series has everything you need to create content that gets your world excited. You’ll find in-depth insights from the world’s leading global content strategists, plus experience and advice from across our global content teams:

Deciding on the right balance of global and local
Structuring your team to manage content across markets
The skills you need in your global content team
How to keep your local teams inspired and empowered
Plugging local insight into your global content strategy
Plus expert thinking from Doug Kessler, Pam Didner, Alex Cheeseman and other global marketing experts.

Download The Sophisticated Marketer’s Guide to Global Content Marketing now – and get started creating content that gets your world excited about your brand.

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