Live with Sales Leaders

Ep. 6: Building Trust across the Buying Committee

Featured speakers: Craig Rosenberg (TOPO), Dan Gottlieb (TOPO)

The expansion of buying committees is one of the most prominent B2B sales trends. Demystifying the buying committee is the first step to winning over the entire sales org and closing that oh-so-sweet deal. On this episode of Live with Sales Leaders, we have two experts from TOPO, Dan Gottlieb and Craig Rosenberg, to reveal the secrets of building trust across the buying committee and enabling sales professionals to close deals.

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Ep. 5: Strategies to Improve Sales Efficiency

Featured speakers: Sam McKenna (LinkedIn), Roderick Jefferson (Roderick Jefferson & Associates, LLC), and Gabe Villamizar (Lucidchart)

According to LinkedIn’s State of Sales report, which surveyed more than 2,500 sales professionals around the globe, salespeople spend an average of 65% of their time on non-selling activities. This episode will cover actionable tips on how to increase sales efficiency and strategies on how to maximize your sales process.

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Ep. 4: Marketing's Role in Enabling Modern Sellers

Featured speakers: Justin Shriber (LinkedIn) and Mary Shea (Forrester)

Evolving buyer dynamics have thrust the Sales Enablement function into the spotlight. Winning companies are ensuring sales and marketing teams work together to support this critical need. In this episode, LinkedIn’s VP of Marketing, Justin Shriber, and featured speaker, Mary Shea, Principal Analyst at Forrester Research, will dive into the modern world of Sales Enablement, particularly marketing’s role in enabling the modern seller.

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Ep. 3: The Transformation of the Selling Process

Featured speakers: Alyssa Merwin (LinkedIn) and Renee Knee (Microsoft)

To continue the conversation on the State of Sales, we’re bringing together sales leaders from both LinkedIn and Microsoft to share what it takes to be successful in sales. We'll discuss the importance of building relationships at scale by tapping into advanced sales technologies to engage with the right contacts faster while fostering human connection and trust.

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Ep. 2: The LinkedIn's Sales Playbook

Featured speakers: Tenny Wan (LinkedIn), Jordan Pouliot (LinkedIn), and Ben Brier (LinkedIn)

Get an insider’s look into how the LinkedIn teams acquire, retain, and grow customer accounts. We’ll cover unique perspectives from our sales organization (Sales Manager, Account Executive, and Relationship Manager), how they work together, and best practices, tactics, and strategies on how LinkedIn sell.

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Ep. 1: Strategies for Managing Pipeline

Featured speakers: Andy Kellam (LinkedIn), Kristina Sieper (LinkedIn), and Laura Maffucci (LinkedIn)

Managing and creating a healthy sales pipeline is hard. When it comes to pipeline management, there are many blind spots that prevent reps from closing deals and winning more revenue and leave managers with missed targets and inaccurate forecasts. Our LinkedIn panel will discuss strategies for managing pipeline and reducing risk from a manager and rep’s perspective.

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