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LinkedIn Ads:
where marketing means business -
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Reach 1 billion+ professionals around the world
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See ROI — 113% on ads spend
Plan, launch, optimize — ad campaigns that work for you


Set an objective
Create impactful B2B ad campaigns on LinkedIn based on your marketing goals.
Explore objectives →


Set an objective
Create impactful B2B ad campaigns on LinkedIn based on your marketing goals.
Explore objectives →


Target professionals
Target your audience — by job title, skills, industry, and more — and customize your spend.
Explore audience targeting →


Target professionals
Target your audience — by job title, skills, industry, and more — and customize your spend.
Explore audience targeting →


Test and analyze
Measure the ROI of your ads and discover opportunities with reporting and analytics.
Explore analytics →


Test and analyze
Measure the ROI of your ads and discover opportunities with reporting and analytics.
Explore analytics →
Explore LinkedIn ads

Sponsored Content
Place media‐rich ads in targeted LinkedIn feeds to share ideas that drive engagement and action.

Sponsored Messaging
Send direct messages to professionals’ LinkedIn inboxes to spark conversations that convert.

Dynamic Ads
Auto‐personalize creative using profile data (like company or title) to connect with prospects at scale.

Text Ads
Create self‐service, pay‐per‐click desktop ads in minutes and run fast tests to learn what resonates.


Customer success stories
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LinkedInʼs insights have been very useful in helping us refine our strategy, especially given our modest budget. We are pleased with the results and gearing up to extend our efforts to grow in APAC.
Audrey Deng, Senior Manager, Demand Generation, International Markets (APAC)
O'Reilly
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There are just so many options for targeting. LinkedIn gives us the unique opportunity to target exactly who we want. And the lead quality from Sponsored Content is higher than any other social platform we advertise on.
James Carroll, Team Lead, Paid Social
Tableau
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The targeting capabilities that exist on LinkedIn enabled us to engage specific industries with tailored content.
Sean McGinty, Vice President of Marketing
SnapCap


Customer success stories
-
LinkedInʼs insights have been very useful in helping us refine our strategy, especially given our modest budget. We are pleased with the results and gearing up to extend our efforts to grow in APAC.
Audrey Deng, Senior Manager, Demand Generation, International Markets (APAC)
O'Reilly
-
There are just so many options for targeting. LinkedIn gives us the unique opportunity to target exactly who we want. And the lead quality from Sponsored Content is higher than any other social platform we advertise on.
James Carroll, Team Lead, Paid Social
Tableau
-
The targeting capabilities that exist on LinkedIn enabled us to engage specific industries with tailored content.
Sean McGinty, Vice President of Marketing
SnapCap























