Melissa Furze
VP of Customer Science and Global Head of the B2B Institute
About
A LinkedIn think tank
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Rachel Abbe
Research Lead
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Katherine Daniel
Research Lead
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Ty Heath
Director of Market Engagement
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Miriam Kromah
Project Coordinator
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Alli Kushner
Global Operations Lead
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Tiya Lee
Partnership Lead
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Kate Newstead
Marketing Science Lead
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Lisha Perez
Partnership Lead
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Haley Pierce
Market Engagement Lead
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Marielys Quezada
Customer Experience Lead
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Jann Schwarz
Senior Fellow & Co-Founder
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Jennifer Shaw-Sweet
EMEA Lead
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Mimi Turner
Head of EMEA
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Derek Yueh
Partnership Lead
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Les Binet
Head of Effectiveness
adam&eveDDB -
Peter Field
Independent Marketing and Advertising Professional
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Mark Ritson
Adjunct Professor
Melbourne Business School -
Fran Cassidy
Owner, Cassidy Media
Partnership and Marketing and Advertising Consultant -
Alison Lange Engel
Venture Partner
Greycroft -
Michael Betz
Partner
McKinsey & Company -
Rob Norman
Senior Advisor
Group M -
Rory Sutherland
Vice Chairman
Ogilvy UK -
Lucie Greene
Founder Light Years
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Jenni Romaniuk
Research Professor
Ehrenberg-Bass Institute -
Jason Mander
Chief Research Officer
GlobalWebIndex -
Orlando Wood
Chief Innovation Officer
System1 Group -
Karen Nelson Field
Founder and CEO
Amplified Intelligence -
Jamillah Bowman Williams
Professor of Law, Georgetown University and Visiting Faculty Fellow, Institute for the Study of Business in Global Society, Harvard Business School
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Dr. Grace Kite
Founder & Economist
Magic Numbers -
John Cripps
Professor & SVP Convergent Measurement
EDO
