What makes LinkedIn different

The right network

Get access to the world's largest professional network.

The right clients

Build relationships with your current — and future clients.

 

The right talent

Hire the people you need for your growing business.

The right insights

Make smart decisions with actionable insights.

18M+

Join the 18M+ small businesses using LinkedIn to grow.

Source: LinkedIn data (2025)

What do you want to focus on?

Here are some resources and tools to grow on LinkedIn and beyond.

1. Build your foundation

Stand out as a business leader with an updated LinkedIn profile.

2. Go further

Grow your business on LinkedIn by following our easy action plans.

3. Invest in your growth

Reach new clients, promote your business, and hire when needed, all in one simple tool.

1. Build your foundation

Make the most of a warm prospect with tips, scripts, and strategies.

2. Go further

Refine your sales strategy with the help of our sales funnel guide.

3. Invest in your growth

Find high quality prospects faster with Sales Navigator.

1. Build your foundation

Once you have a Page for your business, check out best practices for growing your reach.

2. Go further

Start to build your marketing strategy with the help of our marketing funnel guide.

3. Invest in your growth

Reach your unique target audience at scale with LinkedIn Ads.

1. Build your foundation

Learn how to hire as a small business — from posting a job to onboarding employees.

2. Go further

Get actionable guidance on how to hire for the exact role you're looking for with interview guides and more.

3. Invest in your growth

Turn your open job into a ranked shortlist of top candidates with LinkedIn Hiring Pro.

LinkedIn has 5K+ small business courses to build new skills

Find the best LinkedIn product to grow your business

Premium All-in-One
 

Sell, market, and hire efficiently with one tool

Features include:

  • Find your next client with personalized prospect recommendations
  • Expand your reach with credits to boost your posts
  • Attract qualified candidates with credits to promote your job listing

Sales Navigator Advanced
 

Sales Navigator Advanced

Find high-quality sales leads and build client relationships

Features include:

  • Identify the right leads with 50+ search filters
  • Send direct, private messages using 50 InMail messages/month
  • Enhance your buyer calls with AI account insights

 

LinkedIn Ads

 

Reach the right customers and grow your customer base

Features include:

  • Target the right audience by role, industry, and more
  • Get flexible boosting and pricing for any budget
  • Create impactful campaigns using different ad formats and marketing goals
     

LinkedIn Hiring Pro¹

 

Hire the right person for your business the first time

Features include:

  • Connect with qualified professionals you otherwise would have missed
  • Get a personalized shortlist so you can focus on only your best candidates
  • Offload time-consuming hiring tasks from job post to screening interviews.²
¹ Only available in English
² Only available in US; available to all English-speaking members soon

Discover the network that works for your business.