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Terms &
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About


The 2021 LinkedIn Talent Awards recognize companies worldwide that demonstrate remarkable adaptability, innovation and creativity in the talent space.

The Talent Awards are a data-driven recognition awarded by LinkedIn to companies based on their utilization of LinkedIn Talent Solutions and activities on the LinkedIn platform.

Judging criteria


The Talent Awards recognize how organizations understand, engage, and develop talent, and how businesses generate a competitive advantage by leveraging LinkedIn's Talent Solutions. Specifically, our LinkedIn Insights team will analyze the performance, results and impact of companies headquartered in participating countries utilizing LinkedIn Talent Solutions. The LinkedIn Talent Awards finalists are based on analytical data evaluation between August 2020–August 2021 and are not chosen based on the value of a company's investment with LinkedIn.

Participation


If your company is headquartered in one of the participating countries and already uses LinkedIn's Talent Solutions, your company will automatically be entered into the Talent Awards.

The Talent Awards is a free program, and companies will not have to pay to participate.

Privacy


Your privacy is essential. If you are a finalist or winner, we will ask for your approval before featuring your company on our microsite.  Winners may be asked following the awards if they are willing to allow their story to be made public for future marketing and promotion.

Award Categories and Criteria:


Best Culture of Learning

● Based on activation of learning assets and repeat learning across the business
    - Percentage of repeat learners

Best Employer Brand on LinkedIn
● Company talent engagement
    - Company page views
    - New followers
● Company content engagement
    - Talent engaged with company posts
● Percentage of internal moves

Best Talent Acquisition Team
● Proficiency in Recruiter usage
   - Average team LinkedIn Recruiter Index (LRI) score

Best Talent Voices
● Followers
   - Follower growth
   - Total followers
● Posts
   - Short post publishing activity
   - Total post engagements
   
- Engagements/post
● Articles
   - Article publishing activity
   - Total article engagements
   - Engagements/article

Diversity Champion
●
Company DIBs content engagement
    - Members Engaged with DIBs company posts
● Employees DIBs content engagement
    - Employees posting DIBs content on LinkedIn
    - Employees engaging with DIBs content on LinkedIn

Employee Engagement Champion
● Latest survey response rate
● Percentage of enabled managers
● Interaction with goals
● Interaction with LinkedIn Learning content

LinkedIn Rising Star
● 
Employer Brand Engagement on LinkedIn
    - Followers growth
    - Average company page views
● Proficiency in Recruiter usage
    - Average team LinkedIn Recruiter Index (LRI) score

Search and Staffing Talent Engagement Award
● Company content engagement
    - Member engagement with original company posts
● Proficiency in Recruiter usage
    - Percentage of InMails sent to engaged members
    - Average team InMail acceptance rate
● Jobs engagement
    - View-to-apply rate of jobs

Talent Insights Pioneer
● Proficiency in Talent Insights usage
    - Percentage of licenses assigned
    - Percentage of licenses activated
    - Percentage of active users

Disclaimers


LinkedIn reserves the right to extend the finalists and winners deadlines, amend or even delete entire categories. All our awards and categories are GDPR compliant.

Please see our FAQs section for more information or contact your LinkedIn Relationship Manager with any inquiries.

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