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Step three
Many pathways to buyers exist within your organization, whether if they’re through senior executives or cross-functional groups.
First connect with your co-workers to expand your LinkedIn network.
Then use the TeamLink feature in Sales Navigator to see how they’re connected with the prospect’s organization.
Identify colleagues in your organization who have worked with the decision-makers on your list, and ask for insight into those people’s interests and needs.
If your organization runs multiple instances of Sales Navigator and connects them using TeamLink Groups, you can access even more TeamLink connections.
Include up to 1,000 additional people using TeamLink
Once you come across a match, send a friendly LinkedIn InMail message to your connection.
In your message, justify your request by explaining why you want to connect with the prospect.
Target the right companies and people with Sales Navigator