“LinkedIn helps us take Account-Based Marketing to the next
level by targeting each persona in the buying unit with the right
message at the right time to keep the deal moving.”

The Marketer’s Framework for ABM Success.

Account-based marketing is a focused growth strategy that is becoming essential in B2B marketing. Our guide shows you how ABM helps you achieve marketing and sales alignment.

Supercharge Your B2B Marketing Strategy With ABM.

Watch LinkedIn’s Live with Marketers to hear success stories from the experts and learn why ABM is alive and well.

Influence purchasing decisions with insights.

Reaching the right buyers depends on reliable data. With LinkedIn, marketing can drive growth and increase productivity through account insights, website demographics and other tools.