Using data to understand the talent landscape and strategically build a recruitment plan.
The consumer goods industry is highly competitive in regards to finding and hiring the best talent in the industry. The team at Electrolux wanted to further support their recruitment approach with strong candidate data to secure the talent they needed.
Needing to replace a highly manual, time-consuming candidate research process
The team manually researched applicant pool information and competitor information across different markets globally. While this delivered value for Electrolux they found the manual research to be time consuming and the relatively small sample size left them with incomplete information on which they could base their decisions
Knowing that they needed a complete view of the hiring marketplace, Electrolux turned to LinkedIn Talent Insights, which gave them the major on-demand data and insights they were looking for across all markets globally. Electrolux used Talent Insights to streamline their recruitment processes and work more strategic with valuable market data. The Talent Acquisition team used Talent Insights to plan Electrolux’s long term expansion, mapping out talent pools and recruitment needs in different markets globally, months and years ahead of planned growth across a range of key markets. The team also used the hiring demand and employee count information in the tool to set expectations with hiring managers, particularly for hard to hire niche roles.
Michele Walker, a Senior Talent Acquisition Manager in North America, knew that manufacturing and engineering candidates in the United States are in high demand and often had multiple offers from various companies. With this in mind she used the hidden gems feature in Talent Insights to identify key pools of talent, where she was more likely to find and hire the talent she was looking for.
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By identifying rich talent pools across all markets, the Global Talent Acquisition team were able to improve their time to hire, especially in regards to high in demand candidates.
Enhance University recruitment
The team used Talent Insights to identify key universities producing the talent they were looking for. This has lead to developing strategic partnerships with universities, which Electrolux hopes will streamline their ability to find and hire the talent they’re looking for.
Tailor data-driven candidate messaging
With Talent Insights, Electrolux has been able to create highly targeted and more engaging candidate messages in order to better attract the talent they are looking for.
“At Electrolux we believe that our people have the freedom to shape their future. For this, we recruit based on the potential of people to adapt to whatever comes in their path. Talent insights allows us to identify hidden gems where we can find the best talent across all markets."
Electrolux shapes living for the better by reinventing taste, care and wellbeing experiences, making life more enjoyable and sustainable for millions of people. As a leading global appliance company, Electrolux places the consumer at the heart of everything they do. Through their brands, including Electrolux, AEG and Frigidaire, they sell more than 60 million household and professional products in more than 150 markets every year.
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