Siemens takes a creative approach to recruitment.
Siemens’ strategic plan positions the company for rapid growth in the decades to come, and the path forward will require the very best talent. When Siemens set out to rapidly build its wind power business in the United Kingdom, the company turned to LinkedIn Recruiter, looking outside the industry to proactively approach and recruit passive talent with adaptable skills.
New connections to prospective candidates
Positions filled in 12 months
Technician positions filled during a 3-month campaign
Recruiting technicians for a young industry
The wind power industry requires new skill sets that are underrepresented in the existing global talent pool. To fill current needs and prepare for future growth, Siemens needed to revamp its approach to recruitment and look outside the industry to find candidates with similar, adaptable skills.
Looking outside the industry
Siemens took a proactive approach to recruitment, looking outside the industry to find candidates with similar, adaptable skills who could be trained and developed. LinkedIn Recruiter provided Siemens access to a global talent pool so the company could identify, recruit, and build relationships with passive candidates from other industries in the region. Talent pipelining and targeted job postings through LinkedIn Jobs helped build a pool of relevant applicants.
Main products used:
More connections with candidates
LinkedIn Recruiter helped the company build a talent pipeline with over 1,500 prospective candidates.
Record number of positions filled
In 12 months, the company filled 550 positions, including 350 technical positions.
Tech team built quickly
A targeted campaign filled 70 technician positions in three months.
“Posting jobs and hoping that the right candidate will apply is not enough anymore, we have to proactively look for these candidates and engage with them early on. LinkedIn Recruiter gives us access to a huge talent pool globally and helps us identify the right candidates for us.”
For more than 170 years, Siemens AG (Berlin and Munich) has stood for innovative strength, a passion for technology, sustainability, responsibility, and an uncompromising commitment to quality and excellence. Businesses are bundled into eight divisions and healthcare, as well as wind power, as separately-managed businesses. Siemens operates in 289 major production and manufacturing plants worldwide. In addition, it has office buildings, warehouses, research and development facilities, or sales offices in almost every country in the world.
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