Improving Outreach Efficiency with Data
Kristie's Challenge
Kristie started a new role in a new city at search and staffing firm, MDI Group. She was tasked with finding out which of their existing accounts were in need of IT talent, and thought it would take her months to research the entirely new market.
The Solution
Luckily, with LinkedIn Talent Insights she was able to search in real time for companies in the Charlotte area that employed people in IT helpdesk positions. Using this list of companies, Kristie then accessed the company report in Talent Insights, where she could examine how companies were gaining or losing IT talent. She used this information to prioritize and structure her initial outreach to each prospect, adding credibility to her messaging. As a result, Kristie has secured several client meetings and saved a massive amount of time contacting only those companies with urgent hiring challenges.
The Results
Prioritized prospects. New to Charlotte, Kristie used Talent Insights to learn about the market and prioritize companies with the most IT help desk vacancies.
Increased efficiency. By capturing an understanding of company talent flows and needed skills all in one tool, she can save valuable research time.
Secured new leads. Using LinkedIn Talent Insights data, Kristie has secured meetings with two clients who were unresponsive to previous outreach.
About LinkedIn Talent Insights
Talent Insights is a LinkedIn solution that delivers on-demand access to real-time data on talent pools and companies. This information empowers users to elevate their talent strategies – from candidate sourcing to workforce planning – and make smarter talent decisions with confidence.
About MDI Group
MDI Group focuses exclusively on providing IT Workforce Solutions that help organizations tackle ‘what’s next’ in terms of emerging technology projects and challenging business objectives. Services range from contract staff augmentation and project teams to contingent workforce management and MSP programs.
| INDUSTRY: Staffing and Recruiting |
| NO. OF EMPLOYEES: 201-500 |
| HQ LOCATION: Atlanta, GA |
| DOWNLOAD CUSTOMER STORY |
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In their own words
"Being new to Charlotte, I don’t know how I would have learned so much about my market so quickly without Talent Insights. It helped me build my outreach strategy and discover which companies were worth my time contacting."
Kristie Thomas
Client Manager, MDI Group