UOB Case Study | LinkedIn Talent Solutions

UOB’s talent acquisition (TA) team faced mounting pressures in a rapidly shifting hiring landscape. Post-pandemic, the organization experienced a surge in hiring, expanding the TA team from 15 to 35 members. With the organisation’s needs evolving and hiring patterns changing over time, the talent acquisition team saw a timely opportunity to modernise their recruitment model. Rather than relying on traditional, labour‑intensive processes, Jay Chan, Head of Talent Acquisition, UOB, led efforts to explore solutions that could elevate candidate quality, shorten time‑to‑fill and better support UOB’s future operating model.

UOB’s leadership recognized the need for a more agile and scalable approach to talent acquisition. UOB’s integrations with Workday, via LinkedIn Recruiter System Connect (RSC), empowered them with a seamless workflow, better candidate tracking, and resulted not only in time savings but enabled them to identify LinkedIn as the primary source of talent. Building upon RSC’s foundation, Hiring Assistant takes it further with its AI-driven candidate sourcing, feedback loops, that allowed UOB’s talent acquisition team to identify, engage, and hire top talent.

A defining moment came when Jay posted a critical role to two external recruitment agencies and simultaneously searched with Hiring Assistant. While agencies contributed to the search, the final hire was identified through Hiring Assistant, which proved especially effective in matching their specific requirements.

Learn more about the LinkedIn products used in this case study:

Hiring Assistant

The Recruiter System Connect integration with Workday gives us end-to-end visibility across our hiring funnel. It confirmed that LinkedIn is our strongest talent source and enabled our team to work smarter within the systems we already use.”

Jay Chan
Executive Director, Head of Talent Acquisition, Group Human Resources at UOB
With Hiring Assistant, we’re filling key roles significantly faster. The AI does the heavy lifting in sourcing, allowing our recruiters to move quickly and focus on strategic decision-making rather than manual searching.”

Jay Chan
Executive Director, Head of Talent Acquisition, Group Human Resources at UOB
Hiring Assistant opened doors to talent we weren’t reaching before. The breadth and accuracy of profiles surfaced has elevated both the speed and quality of our candidate shortlists.”

Jay Chan
Executive Director, Head of Talent Acquisition, Group Human Resources at UOB
The Recruiter System Connect integration with Workday gives us end-to-end visibility across our hiring funnel. It confirmed that LinkedIn is our strongest talent source and enabled our team to work smarter within the systems we already use.”

Jay Chan
Executive Director, Head of Talent Acquisition, Group Human Resources at UOB
Our recruiters immediately felt the time savings. Hiring Assistant automates sourcing and outreach, giving our team more capacity to focus on partnering with the business and improving the candidate experience.”

Jay Chan
Executive Director, Head of Talent Acquisition, Group Human Resources at UOB
Once the team experienced the better candidate quality and reduced time-to-fill from Hiring Assistant, adoption happened naturally. Hiring Assistant quickly became a core part of every recruiter’s workflow.”

Jay Chan
Executive Director, Head of Talent Acquisition, Group Human Resources at UOB

ABOUT UOB

UOB is a leading bank in Asia. Operating through its head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia, Thailand and Vietnam, UOB has a global network of more than 470 branches and offices in 19 markets in Asia Pacific, Europe and North America. Since its incorporation in 1935, UOB has grown organically and through a series of strategic acquisitions. Today, UOB is rated among the world’s top banks: Aa1 by Moody’s Investors Service and AA- by both S&P Global Ratings and Fitch Ratings.

For nine decades, UOB has adopted a customer-centric approach to create long-term value by staying relevant through its enterprising spirit and doing right by its customers. UOB is focused on building the future of ASEAN – for the people and businesses within, and connecting with, ASEAN.

The Bank connects businesses to opportunities in the region with its unparalleled regional footprint and leverages data and insights to innovate and create personalised banking experiences and solutions catering to each customer’s unique needs and evolving preferences. UOB is also committed to help businesses forge a sustainable future, by fostering social inclusiveness, creating positive environmental impact and pursuing economic progress. UOB believes in being a responsible financial services provider and is steadfast in its support of art, social development of children and education, doing right by its communities and stakeholders.

Driving Business Agility: UOB Accelerates Hiring Success with LinkedIn’s Hiring Assistant

Results delivered

Challenges

How LinkedIn helped