Did you know that inMail response rates are, on average, 54% higher for warm candidates who have been exposed to your brand versus cold candidates? So why should you waste time reaching out to cold candidates? By embracing a full funnel recruitment marketing strategy, you can build a pool of warm candidates to fuel your pipeline.
Watch Pearce Delisle, Manager - Content Marketing Evangelists in a 60 minute webcast that will highlight the steps to build a content marketing plan that will effectively nurture your ideal talent.
What we'll cover: - Why content marketing matters to recruiting efficiency - Four steps to building a content marketing plan - Measuring your success with content marketing
Mastering the Recruitment Marketing Funnel with Content