LinkedIn’s global State of Sales 2021 report reveals seven trends shaping the future of sales.
Based on surveys of more than 7,500 buyers and sellers around the globe, interviews with leading sales influencers, and data from the LinkedIn platform, the report examines how the pandemic has influenced the rise of sales technology, virtual selling, remote work, and data usage in the sales organization. Among the report’s findings is that 60% of sales professionals say they always put the buyer first—but just 24% of buyers agree. Explore the report to dive deeper into the disconnect between buyers and sellers and other insights about where the world of sales is headed in the future.
60% of sellers say they always put the buyer first. Only 24% of buyers agree.