Join us on May 15th for Tech Summit San Francisco, an exclusive event for tech marketers. You'll hear from LinkedIn's own advertising experts (and contrarians!) on trends shaping marketing, ways to engage your customer base and other actionable tips to help you maximize your reach on the platform. You'll also have the opportunity to hear from other San Francisco technology marketers doing innovative and inspiring work for their brands and businesses.
In this thought-provoking afternoon, you can expect:
- B2B Marketing Trends, a compilation of contrarian ideas in marketing
- The Enlightened Tech Buyer, a data-driven overview of how today’s tech buyers make business purchasing decisions
- Fireside Chat, a discussion with leading marketers on ABM, B2B customer marketing, and digital strategy
- Networking Happy Hour & Headshots, we'll finish the afternoon with a happy hour where you can meet other San Francisco tech marketers like you
Agenda
- 12:30 - 1:00pm- Registration & Light Lunch
- 1:00 - 1:05pm- Opening Remarks
- 1:05 - 1:45pm- B2B Marketing Trends
- 1:45 - 2:15pm- The Enlightened Tech Buyer Research
- 2:30 - 3:00pm- The Power of Intention: How to Measure Meaningful Marketing Impact
- 3:00 - 3:30pm- The 2019 State of ABM
- 3:30 - 4:00pm- Disrupting the Demand Generation Funnel: How ABM, Customer Marketing and the value of brand are reshaping traditional B2B marketing
- 4:00 - 6:00pm- Networking Happy Hour & Headshots
Register Now!
Featured Speakers
Mike Weir
Senior Director, Technology Industry
LinkedIn
Reem Abeidoh
Head of Global GTM
LinkedIn
Peter Weinberg
Global Lead, Market Development
LinkedIn
Nima Asrar Haghighi
Sr. Director of Digital Demand Generation and Marketing Operations
MuleSoft
MuleSoft