Learning Paths
Learn the skills you need to achieve your marketing goals with courses and step-by-step Learning Paths to prepare for advertising on LinkedIn.
First, build your company's brand and build trust with your community.
Second, create your first ad campaign on LinkedIn's ad platform.
Reach and engage a professional audience in the LinkedIn feed.
Engage your prospects where professional conversations happen.
Engage prospects with ads automatically personalized to them.
Self-service ad formats to create campaigns in minutes.
Discover how much it costs to advertise on LinkedIn.
Reach the people who matter most to your business.
Qualified leads come from a quality audience on LinkedIn.
An easy way to reach new audiences by amplifying your best content.
Measure the true impact of your LinkedIn ads.
Measure the ROI of your LinkedIn ads.
Choose your LinkedIn ad format based on your objective and customer journey.
Learning Paths
Learn the skills you need to achieve your marketing goals with courses and step-by-step Learning Paths to prepare for advertising on LinkedIn.
Get Started
Certification Exams
Showcase your LinkedIn advertising expertise by taking our Certification Exams, and sharing them on your LinkedIn profile.
Get Certified
Videos & Webinars
Accelerate the success of your advertising campaigns with our webinars and videos.
Check it out
Whether you’re just getting started or familiar with LinkedIn Ads, these lessons and videos will cover all your marketing questions.Â
Break down high-level marketing concepts into digestible, actionable information you can use every day.
Earn certificates and credentials after completing course tests and exams and share them on your LinkedIn profile.
Our digital marketing courses cover everything from lead generation and brand awareness to online targeting and ROI growth using PPC campaigns.
Nicole Wingate
VP, Social Media at Merkle B2B
LinkedIn's focus on providing marketing education has enabled our team to become power users of the platform. This has allowed us to achieve success and growth for our clients.
Brian Jones
EVP, Integrated Strategy at Just Global, Inc.
We use LinkedIn every day to drive business outcomes for the world's leading B2B brands. Our team's LinkedIn Marketing labs certifications show that we're experts in using LinkedIn's robust data and tools.