Use professional demographic data to reach your target audience by filtering through job title, company, industry, seniority and more.
Retarget website visitors, reach contacts, and build account-based ad campaigns with Matched Audiences, a set of custom targeting options.
Lead Gen Forms remove the main barrier to online conversion: forms that have to be filled out manually by prospects.
When LinkedIn members click on your ad, their profile data automatically populates a form they can submit with one click. They’ll save time and effort, and you’ll get more accurate and complete information about qualified leads.
You can get more from the leads you generate on LinkedIn with Lead Gen Forms by using a Marketing Partner. Learn more here.
Real-time reporting in Campaign Manager makes it easy to show the value of your lead gen marketing on LinkedIn.
Use conversion tracking to measure website conversions from your LinkedIn ads and use built-in analytics to optimize your campaigns.
“LinkedIn is one of the most valuable channels for qualified leads. We can access the broadest possible community of professionals, and target them with precision—something we can't do on other social platforms.”
Director of Growth, Percolate
“With targeted marketing campaigns on LinkedIn, we received seven times as many inbound inquiries from potential customers than we had using conventional methods.”
Vice President, Head of Energy Solutions (ES)
Marketing Team at Samsung SDI