Advertising

How to get started

Create a LinkedIn Page

First, build your company's brand and build trust with your community.

Campaign Manager

Second, create your first ad campaign on LinkedIn's ad platform.

Sign in to Campaign Manager

Ad formats

Sponsored Content

Reach and engage a professional audience in the LinkedIn feed.

Sponsored Messaging

Engage your prospects where professional conversations happen.

Dynamic Ads

Engage prospects with ads automatically personalized to them.

Text Ads

Self-service ad formats to create campaigns in minutes.

See all Ad formats

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Pricing

Discover how much it costs to advertise on LinkedIn.

Targeting

Reach the people who matter most to your business.

Lead Generation

Qualified leads come from a quality audience on LinkedIn.

Boosting

An easy way to reach new audiences by amplifying your best content.

Conversion Tracking

Measure the true impact of your LinkedIn ads.

Reporting & Analytics

Measure the ROI of your LinkedIn ads.

Objective Based Advertising

Choose your LinkedIn ad format based on your objective and customer journey.

Ad Tips & Best Practices

Why LinkedIn

LinkedIn Pages

Resources

Sign in

Create ad

LinkedIn Campaign Manager

Create, measure, and optimize your ad campaigns all in one place.

Create Ad

 

 

 

 

 

 

 

 

 

 

 

 

 

LinkedIn Campaign Manager

Create, measure, and optimize your ad campaigns all in one place.

Create Ad

 

 

 

 

 

 

 

 

 

 

 

 

 

What is LinkedIn Campaign Manager?

Campaign Manager helps you easily create and manage your campaigns to reach the world’s largest professional audience of over 1.2 billion professionals.

Targeting

Reach millions of business decision makers with the power to act. Target the right people at the right time with attributes like industry, seniority, and job function.

 

Learn more

Illustration of a LinkedIn profile page.

Measurement

Measure ROI to gain better insights into the true impact of your LinkedIn ads while creating opportunities to further optimize. Gain insights to discover the right audience, allocate spend more accurately, and increase conversions and ROI.

 

Learn more

Illustration of analytics dashboard measuring performance on LinkedIn Campaign Manager.

Recommendations

Unlock the full potential of your campaigns with the Recommendations Hub. Get more powerful results that align with your objectives while staying within your budget. With forecasted results and historical data, you can maximize ROI to help ensure long-term success and lower costs per result.

 

Learn more

Illustration of the Recommendation Hub for LinkedIn Campaign Manager.

Find the right combination of targeting, creative, bidding, and placement with Accelerate campaigns

Learn more

Getting started is easy

Create your first campaign within minutes to reach the world’s largest professional network with our zero-party data.

Explore the Step-by-Step Guide
Step 01.

Create an Account

After clicking "Create Ad", you’ll be guided to create a Campaign Manager Account.

Step 02.

Complete your LinkedIn Page

If you don’t already have a LinkedIn Page, you can create one when you set up your account. If you already have a completed Page, you can link it to your account during setup.

Step 03.

Create a Campaign

Click “Create Campaign” in Campaign Manager to start your first campaign.

Profile picture of Trey Buchanan.

Trey Buchanan

Senior Manager

"With these campaigns, we can know exactly who this job title is that’s in front of this ad, and what company they’re at. And it makes our job of finding these people much easier.”

Read their story

Are you advertising across multiple LinkedIn ad accounts and pages?

Simplify your experience on LinkedIn with Business Manager.

Create an ad in minutes with LinkedIn Campaign Manager
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Learn more about LinkedIn Ads

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