Establishing credibility with data
Cobain can immediately assess workforce challenges and skills gaps at target companies with real-time data using LinkedIn Talent Insights. He starts by searching for employees who possess a particular skill and identifying where they currently work. He then examines each company’s growth rates, number of open jobs, and attrition rates. After qualifying prospects, he includes this data in his outreach, which adds credibility and demonstrates his understanding of the company’s core hiring challenges.
