You might hire a product manager to:
- Drive the product and business-planning process across cross-functional teams of the company
- Analyze consumer needs, current market trends, and potential partnerships from an ROI and build vs. buy perspective
- Assess current competitor offerings, seeking opportunities for differentiation
- Analyze product requirements and develop appropriate programs to ensure they’re successfully achieved
- Develop, implement, and maintain production timelines across multiple departments
- Appraise new product ideas and strategize appropriate to-market plans
| Required skills and qualifications | Preferred skills and qualifications |
| Strong experience in a dynamic product management role | Bachelor’s degree (or equivalent) in product design or engineering |
| Proven experience overseeing all elements of the product development lifecycle | Previous software and web development experience |
| Highly effective cross-functional team management | Proven experience working as a product developer in a non-managerial role |
| Previous experience delivering finely tuned product marketing strategies | Demonstrable knowledge in SEM and online advertising |
| Exceptional writing and editing skills combined with strong presentation and public speaking skills |
