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Sample product manager job description

At [Company X], we’re proud to offer innovative products that meet the needs of our customers. To help us continue expanding our offerings, we’re in search of an experienced product manager to lead a multidisciplinary development team. The ideal candidate will have a keen eye for gaps in consumer product offerings and an innovative mindset for filling them. This person should be a highly skilled market analyst with a proven ability to strategize the full lifecycle of a product, from conception to release. We’re looking for a confident leader who can guide cross-functional teams in the creation of products that improve customer experience and grow market share.

Objectives of this role

  • Drive the product- and business-planning processes for cross-functional teams
  • Analyze customer needs, current market trends, and potential partnerships from an ROI and build-vs.-buy perspective
  • Assess current competitor offerings and seek opportunities for differentiation
  • Analyze product requirements and develop appropriate programs to ensure they’re met
  • Develop, implement, and maintain production timelines across multiple departments
  • Appraise new product ideas and strategize appropriate go-to-market plans

Responsibilities

  • Drive the execution of all processes in the product lifecycle, including product and market research, competitor analysis, planning, positioning, requirements and roadmap development, and product launch
  • Translate product strategy into detailed requirements for prototyping and final development by engineering teams
  • Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI
  • Analyze market data to develop sales strategies, and define product objectives for effective marketing communications
  • Collaborate closely with engineering, production, marketing, and sales teams in the development, QA, and release of products, and balance resources to ensure success for the entire organization
  • Develop product positioning and messaging that differentiates [Company X] across primary market segments

Required skills and qualifications

  • Strong experience in a dynamic product management role
  • Proven success in overseeing all elements of the product development lifecycle
  • High effectiveness in managing cross-functional teams
  • Experience in delivering finely tuned product marketing strategies
  • Exceptional writing and editing skills, combined with strong presentation and public speaking skills

Preferred skills and qualifications

  • Bachelor’s degree (or equivalent) in product design or engineering
  • Previous experience in software and web development
  • Proven success as a product developer in a nonmanagerial role
  • Demonstrable knowledge of SEM (search engine marketing) and online advertising