You might hire an instructional designer to:

  • Develop new training and orientation materials for your business
  • Redesign existing coursework or other learning materials to improve educational outcomes

  • Construct instructional materials in a visually appealing way

  • Interpret and meet target audience needs
Required skills and qualifications Preferred skills and qualifications
Knowledge of instructional design models and frameworks, such as ADDIE and ARCS
Bachelor’s or master’s degree (or equivalent) in instructional design
Proficiency in course development software, such as Adobe Captivate and Brainshark
Adobe Photoshop and Illustrator skills
Strong understanding of at least one learning management system (LMS), such as Canvas or Blackboard
Strong understanding of instructional materials, such as e-learning and participant guides
Graphic design and writing skills
Portfolio of instructional design projects
Programming knowledge
Time management and organizational skills