Illustration of three people working at a desktop computer, collaborating.

You might hire a content writer to:

  • Create various types of content, including website copy, blog posts, white papers, case studies, social media posts, and product descriptions
  • Research industry-related topics to produce writing that connects with target audiences, boosts engagement, and fosters brand awareness

  • Assist the marketing team in maintaining a consistent brand voice across all social channels
  • Proofread content for errors and inconsistencies, and revise when necessary
Required skills and qualifications
Preferred skills and qualifications
Exceptional written communication skills
Proven experience as a content writer or copywriter
Ability to work in a fast-paced environment, meet tight deadlines, and handle multiple projects at once
Working knowledge of content management systems, such as WordPress or Drupal
Impeccable use of grammar, punctuation, and spelling
Proficiency in web-based research and SEO best practices
Familiarity with researching various topics
Portfolio of relevant writing samples
Creative and strategic thinking skills, with a strong attention to detail
Compelling writing style, voice, and tone