Illustration of three people working at a desktop computer, collaborating.

You might hire a marketing consultant to:

  • Conceptualize and implement marketing strategies
  • Evaluate current marketing efforts and make recommendations

  • Craft and define a brand voice to reach a target audience
  • Write in-depth marketing proposals and reports
Required skills and qualifications Preferred skills and qualifications
Strong written and verbal communication skills
Great understanding of social media trends and consumer habits
Firm grasp on current marketing trends and tools
Smooth project management skills
Creative outlook
Ability to multitask and manage competing priorities
Strong analytical skills 
Experience with marketing automation software such as HubSpot or Marketo
  Strategic planning abilities