Additional resources for your Tech Marketing Team
Our research, guides and additional resources are here to help you and your B2B tech marketers thrive in the new tech landscape - explore them now.
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Sébastien Imbert, CMO, Microsoft France
Translating purpose into demand.
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Alison Orsi, VP & CMO EMEA, and Hans A.T. Dekkers, Chief Digital Officer & VP Digital Sales EMEA, IBM
Creating meaningful sales & marketing alignment in B2B tech.
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Ashling Kearns, CMO EMEA, Salesforce
The chance to seize the moment for B2B marketing.
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Björn Radde, Head of Digital Marketing, T-Systems International
The secrets of building compelling customer journeys.
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Alysha Spencer, Head of Enterprise Acquisition & Upsell Marketing, O2
Translating one of the UK's best-known consumer brands into impactful B2B buyer journeys.
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Geraldine Teboul, CMO, Signavio
Digital transformation - and the impact of the pandemic.
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Ruth Rowan, CMO, NTT Ltd.
The power of partnership, storytelling and simplicity in building B2B tech brands.
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Preethi Sundaram and Ashraf Kamel, Tech Vertical, LinkedIn
A vertical-focused sales and marketing alignment story from inside LinkedIn.
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Our research, guides and additional resources are here to help you and your B2B tech marketers thrive in the new tech landscape - explore them now.
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Now in its seventh year, LinkedIn's largest survey of technology buyers and decision-makers provides technology marketers with insights to grow their business and navigate the road ahead.
04 minute read
Today's tech buyers are looking for inspiration and are passionate about the difference your technology can make - just don't expect them to tell you who they are... yet.
Get fresh tips and insights for highly effective B2B technology marketing - the perfect content to share with your tech marketing team.