- Key trends reshaping healthcare marketing
- Proven strategies from top healthcare brands
- Insights from healthcare providers, marketers, and industry experts
- New LinkedIn data on HCP engagement, video, and events
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Marketers need to lead with empathy —before they can lead with innovation.”
Even as the broader jobs market slows, healthcare remains one of the labor market’s bright spots with hiring outpacing most sectors. Healthcare hiring reflects healthcare’s growing in importance in both the workforce and economy at large."
Physicians are highly discerning —we want things that are tried and true, because lives are at stake.”
AI's greatest potential in mental health is amplifying human connection, and making those moments more accessible, personalized and effective.”
Hospitals also have a ton of data, and they’re starting to partner with AI startups to train algorithms with that data. However, hospitals need to make sure they’re not diluting their brands when they expand into these new areas."
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