INDUSTRY: Healthcare |
NO. OF EMPLOYEES: 10,000+ |
HQ LOCATION: Amsterdam, Netherlands |
Download customer story |
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Get your customers to take action to learn more about your business.
Optimize for lead generation or other actions taken on your website.
Ad Formats
Reach and engage a professional audience in the LinkedIn feed.
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Self-service ad formats to create campaigns in minutes.
Advertising Features
Discover how much it costs to advertise on LinkedIn.
An easy way to reach new audiences by amplifying your best content.
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Qualified leads come from a quality audience on LinkedIn.
• Increase awareness
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Philips used video as a medium to deliver their company manifesto; “Health knows no bounds and neither should healthcare.” This was achieved sponsoring a series of videos that included a patient journey video, case studies and customer testimonials.
One of the most important outcomes was reaching the right people; C-suite professionals in the healthcare industry. LinkedIn’s Video for Sponsored Content provided Philips to engage this niche audience through emotional and relatable stories.
Philips have been providing innovative healthcare solutions for over 100 years. These solutions encompass everything from diagnostic, treatment and preventative care; benefitting consumers, patients, providers and caregivers across the entire health eco-system.
INDUSTRY: Healthcare |
NO. OF EMPLOYEES: 10,000+ |
HQ LOCATION: Amsterdam, Netherlands |
Download customer story |
"Video is the new king of content and video ads on LinkedIn contributed to 66% of our earned media."