Advertising

How to get started

First, build your company's brand and build trust with your community.

Second, create your first ad campaign on LinkedIn's ad platform.

Ad formats

Reach and engage a professional audience in the LinkedIn feed.

Engage your prospects where professional conversations happen.

Engage prospects with ads automatically personalized to them.

Self-service ad formats to create campaigns in minutes.

Learn More

Discover how much it costs to advertise on LinkedIn.

Reach the people who matter most to your business.

Qualified leads come from a quality audience on LinkedIn.

An easy way to reach new audiences by amplifying your best content.

Measure the true impact of your LinkedIn ads.

Measure the ROI of your LinkedIn ads.

Choose your LinkedIn ad format based on your objective and customer journey.

Logo of Marin

Marin Software

MarinOne makes your LinkedIn campaigns better

Learn more about Marin Software

Working in combination with publisher-provided tools, MarinOne helps advertisers leverage their proprietary data to improve performance with powerful automation and optimization tools.

How Marin Software and LinkedIn work together

Connect to Real Results: MarinOne’s integration with your downstream and offline data will connect your LinkedIn campaigns to actual business results.

Incredible Insights: Advanced analytic tools make it easy to see the performance of your LinkedIn campaigns, ask questions of the data, and align with other paid Search and Social campaigns.

Improved Performance: By connecting downstream customer data to our advanced automated bidding, MarinOne can significantly improve campaign performance.

Benefits


Powerful Reporting

 

  • Integration with 3rd Party Tracking (Google Analytics, Marin
    Tracker)
  • Integration with Offline/Downstream conversions events 
  • Flexible reporting within and across LinkedIn campaigns with unlimited data retention• Cross-channel reporting for other paid media channels includes Search, Social and eCommerce
  • Custom columns to define your KPIs Pivot-table
  • Rollup and Tagging using Dimensions
  • Easy data visualization and Powerful Dashboards
  • Recurring reporting in multiple formats
  • Automated  Data Export Capabilities 
  • Seamless integration with BI Tools 
  • Automated Alerting based on changes in account performance


Optimization Suite

 

  • Advanced automated bidding to large array of
    business goals (Cost per lead, ROAS, Weighted KPIs) 
  • Custom Bid Modifiers to respond to external signals
  • Creative A/B Testing to identify the best performing creatives
  • Budget Pacing and Forecasting to help get the most out your investments
  • Performance Insights and Recommendations
  • Search Intent Targeting to refine messaging

Earned badges


LinkedIn marketing partner badge

LinkedIn Certified

Details


Visit Marin Software website

Region Support
Americas
Europe

Specialities

Reporting

Service Model
Self Service
Managed Service

Pricing Model
% of Media

Resources
•  Implementation Guide

Privacy Policy
•  Marin Software Data Privacy Policy

“Marin Software continues to innovate and improve its technology to drive better performance for our clients. The MarinOne solution has saved us time reporting on our LinkedIn campaigns and also provided a significant performance uplift leveraging its bidding technology.”

Brian Lange
Sr. Marketing Manager, Blast Analytics

Highlights of using Marin Software with LinkedIn

MarinOne Campaign Dashboard

See your performance, ask questions and align across your Search and Social campaigns.

An illustration of creating a MarinOne advertising campaign.

MarinOne LinkedIn Dashboard

Advanced analytical tools make it easy to see the performance of your LinkedIn campaigns.

An illustration of MarinOne Dashboard