- Drive Governance and Compliance. Ensure campaign management, agency collaboration, form compliance and GDPR data processing are baked into the organization for efficient, ongoing operations.
- Boost Lead Quality for Pipeline. Validate, dedupe and enrich leads with highly flexible client taxonomy, automated business rules, media / creative metadata and identity resolution to improve speed and data quality for higher conversion rates.
- Accelerate Reporting-Readiness. Go beyond simple API connectors by connecting LinkedIn Ads performance to a multi-dimensional data model for automated cleansing, enrichment, transformation and exchange to any destination with advanced ETL capabilities.
- Achieve Global Visibility with End to End ROI Measurement. Connect LinkedIn planning and results with global, cross channel media data, web analytics and client CRM for a central source of truth across marketing teams and external MarTech / agency partners.