Advertising

How to get started

First, build your company's brand and build trust with your community.

Second, create your first ad campaign on LinkedIn's ad platform.

Ad formats

Reach and engage a professional audience in the LinkedIn feed.

Engage your prospects where professional conversations happen.

Engage prospects with ads automatically personalized to them.

Self-service ad formats to create campaigns in minutes.

Learn More

Discover how much it costs to advertise on LinkedIn.

Reach the people who matter most to your business.

Qualified leads come from a quality audience on LinkedIn.

An easy way to reach new audiences by amplifying your best content.

Measure the true impact of your LinkedIn ads.

Measure the ROI of your LinkedIn ads.

Choose your LinkedIn ad format based on your objective and customer journey.

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MSIGHTS

Giving marketers control of end-to-end marketing and data operations to maximize performance.

Learn more about MSIGHTS

MSIGHTS is the only platform that drives global, cross-channel marketing and data operations from budgeting and campaign management all the way to results data collection, validation and reporting for a true end-to-end view of performance.

How MSIGHTS and LinkedIn work together

MSIGHTS’ advanced API and ETL process for LinkedIn ads and leads automatically validates, cleanses, and enriches data before exchange to client CRM systems and reporting platforms. This ensures the highest level of data integrity for advanced analytics and insights while driving operational and cost efficiencies throughout the value chain.

LinkedIn marketers also have access to the broader MSIGHTS Platform for governance, data operations and global visibility across all media activities and channels.

Benefits

  • Drive Governance and Compliance. Ensure campaign management, agency collaboration, form compliance and GDPR data processing are baked into the organization for efficient, ongoing operations.

 

  • Boost Lead Quality for Pipeline. Validate, dedupe and enrich leads with highly flexible client taxonomy, automated business rules, media / creative metadata and identity resolution to improve speed and data quality for higher conversion rates.

 

  • Accelerate Reporting-Readiness. Go beyond simple API connectors by connecting LinkedIn Ads performance to a multi-dimensional data model for automated cleansing, enrichment, transformation and exchange to any destination with advanced ETL capabilities.

 

  • Achieve Global Visibility with End to End ROI Measurement. Connect LinkedIn planning and results with global, cross channel media data, web analytics and client CRM for a central source of truth across marketing teams and external MarTech / agency partners.

Earned badges


LinkedIn marketing partner badge

LinkedIn Certified

Details


Visit MSIGHTS website

Region Support

•  Americas
•  Asia Pacific
•  Europe
•  Middle East & Africa

Specialities
•  Reporting
•  Lead Gen

Service Model
Managed Service

Pricing Model

Subscription

Resources
•  Implementation Guide

Privacy Policy

•  MSIGHTS Social Privacy Policy

"The MSIGHTS platform has helped us increase lead quality by preventing about 15% of leads that did not meet our business requirements from automating into our systems. In addition, MSIGHTS proactively salvaged 12% of lead volume that would not have flowed into our systems properly due to setup issues."

Profile picture of Russ Novy.

Russ Novy
Director of Marketing at SAP

Highlights of using MSIGHTS with LinkedIn

The MSIGHTS Platform

The end-to-end Marketing and Data Operations Platform

An illustration of the MSIGHTS platform.

MSIGHTS Data Sources

Connect to any source via API or create custom integration routines

An illustration of MSIGHTS data sources.

MSIGHTS Reporting

Visualize, collaborate and share all of your global, cross-channel marketing performance data in a single view

An illustration of MSIGHTS reports.

MSIGHTS Budgeting and Planning

Build Campaigns through a dynamic interface and automatically connect to marketing budgets and results

An illustration of MSIGHTS campaigns.

Integrates with these products or features

Ad Formats:
Message Ads, Conversation Ads, Video Ads, Text Ads, Single-Image Posts, Dynamic Ads, Carousel Ads

Features:
Lead Gen Forms