Advertising

How to get started

First, build your company's brand and build trust with your community.

Second, create your first ad campaign on LinkedIn's ad platform.

Ad formats

Reach and engage a professional audience in the LinkedIn feed.

Engage your prospects where professional conversations happen.

Engage prospects with ads automatically personalized to them.

Self-service ad formats to create campaigns in minutes.

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Discover how much it costs to advertise on LinkedIn.

Reach the people who matter most to your business.

Qualified leads come from a quality audience on LinkedIn.

An easy way to reach new audiences by amplifying your best content.

Measure the true impact of your LinkedIn ads.

Measure the ROI of your LinkedIn ads.

Choose your LinkedIn ad format based on your objective and customer journey.

The Future of B2B Audience Targeting with LinkedIn

A marketer’s guide to harnessing the full potential of LinkedIn’s targeting capabilities

This guide unlocks the full potential of LinkedIn's extensive targeting resources. Packed with actionable insights and expert tips to fine-tune your strategies and maximise your impact. Inside, you will uncover:

  ●  Fundamental principles of LinkedIn audience targeting to help you build winning campaigns.

  ●  Strategic advantages of audience targeting on LinkedIn.

  ●  How to leverage LinkedIn Marketing Partners for next-level targeting.

Why Use LinkedIn for Audience Targeting? 

Ad targeting is easy with LinkedIn’s ready-made audience, vast amount of first-party data, and powerful targeting tools.

With LinkedIn, you have access to:

● 1 billion + professionals in over 200 countries and territories worldwide, representing a range of leadership titles from 68 million companies and organisations across all industries.

●  Access to 65+ million business decision-makers and industry leaders.

●  Audiences that are 6x more likely to convert


●  2x higher conversion rates

Download our eBook and learn how to take your audience targeting strategy to the next level.

Featured LinkedIn Marketing Partners

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Learn more about LinkedIn Ads