Illustration of three people standing around a desk

Design Recommendations

File Type: jpg or png
File Size: 5 MB
Image Ratio:
1.91:1 (horizontal, desktop and mobile) 
1:1 (square, desktop and mobile)
1:1.91 (vertical, mobile only)

Text Recommendations

Ad name (optional): 255 characters
Headline: 70 characters
Introductory text:  150 characters
Description (LAN only): 70 characters. Only required if using LinkedIn Audience Network (LAN).

Technical Requirements

File Size: 5 MB
Maximum Height: 7680 pixels
Maximum Width: 4320 pixels
Minimum Width: 400 pixels

URL Requirements

Landing page URL: Required
URL prefix: http:// or https://
URL characters: 2000 characters for destination field URL

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Image of a man sitting at table looking at laptop