[Playbook] A Beginner’s Guide to Engaging Business Buyers
How businesses use LinkedIn Messaging to engage their audience in a more personal way
89% of consumers would like to interact with businesses via messaging yet only 48% of businesses use it to engage with prospects and customers.
Reach your audience in a more personal and interactive way through LinkedIn Messaging, where professional conversations happen. A Beginner’s Guide to Engaging Business Buyers breaks down:
• Why LinkedIn Sponsored Messaging should be a key channel in your marketing strategy
• What Sponsored Messaging solutions you can leverage best-in-class examples from top performing ads to help shape your messaging strategy